Engaging Meta ads with AI

Create effective Meta ads with AI tools like ChatGPT, Canva, and DALL-E by learning AI prompting, target personas, ad formats, and copywriting to design high-performing ads.

4
 hours
of learning
Beginner
level
Free tools
only

What you will learn

Unlock the Power of AI for Engaging Meta Ads

This course is designed to give you the skills to create effective content using AI tools like ChatGPT, Canva, and Meta ads. You’ll learn how to use AI prompts, build detailed target personas, explore Meta’s best ad formats, and craft compelling ad copy, while mastering asset creation with tools like DALL-E and Canva.

Mastering AI-Driven Ad Copy and Visual Creation

Discover the essentials of prompt engineering, learn how to develop effective prompts for AI tools, and craft high-quality ad copy for Meta ads. Additionally, you’ll explore best practices for creating stunning visuals and engaging static images with tools like Canva, DALL-E, and more.

Create and Launch Your Own Meta Ad with AI

In this hands-on challenge, you’ll apply everything you’ve learned to build a complete Meta ad campaign from start to finish. Define your target persona using ChatGPT, craft engaging ad copy, and design stunning visuals with Canva and Unsplash. Finally, set up your campaign in Meta’s Business Ads Manager and refine it through testing and optimization for maximum impact.

AI for best performing ads cheatsheet

This cheat sheet provides marketers with a quick reference for creating effective ads using AI tools. It covers key strategies for leveraging ChatGPT to generate target personas, craft compelling ad copy, and design visually appealing assets with tools like Canva and DALL-E. You’ll also find best practices for optimizing Meta ads, ensuring your campaigns are both impactful and mobile-friendly.

Start learning for free

Complete a course, receive your certification

Join our free tech courses at Le Wagon. As you develop new skills, you'll also work towards an important milestone—a recognized certification. Complete the course, earn your certification, and stand out in your career path.

Engaging Meta ads with AI
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Learn with passionate experts

Sébastien Saunier
Sébastien Saunier
Software Engineer
Julie Montels
Julie Montels
Lead Data Engineer
Paul Mochkovitch
Paul Mochkovitch
VP Education
Elise Reichardt
Elise Reichardt
Airtable & Softr Consultant

FAQ

Is it really for free?

Absolutely! All the courses on this website are 100% free of charge. While you might need to pay for some of the tools featured in our free programming courses, most of them utilize free tools or offer free versions for you to explore.

How many classes are available?

We're continually adding new content, so you can expect a wide variety of courses! Stay tuned for regular updates.

I’m new to tech, will this be too hard for me?

No! Most of our courses are designed to be accessible even if you're new to tech. Our primary goal in offering these free courses is to help more people jumpstart their careers in tech. So, don't hesitate – dive in and give it a try!

How will I learn?

Our courses are organized into chapters, each featuring a lecture video created by one of our expert instructors. In these videos, they'll explain key concepts and demonstrate the process step by step. You'll also have access to the slides used in the videos. After watching the lecture, it's your turn to apply what you've learned! Tackle the challenges and create your own technical projects to solidify your understanding.

What is Le Wagon?

Le Wagon is a global leader in immersive tech training.
Our mission is to train people from all backgrounds in web development, data and no-code, give them the best learning experience of their life, and help them accelerate in their career.
We also help companies become more data-driven by leveraging their data and unlocking their employees’ potential through corporate training.
Founded in Paris in 2013, Le Wagon now has campuses in +40 cities across 25 countries, including global tech hubs such as Berlin, London, Tokyo, Shanghai, Singapore, and Sao Paulo. Most importantly, Le Wagon is a community of 20,000+ graduates - from all walks of life, including many entrepreneurs (who created 200+ tech startups and raised $862M+ globally), career changers, and digital nomads.